News
- EACA ANNOUNCES EURO EFFIES® CALL FOR ENTRIES
- 8 countries win at EACA Euro Effies® 2012 as Grey EMEA scoops Agency of the Year Award
- 40 Finalists Shortlisted for EACA Euro Effies® 2012
- Pierre Woreczek, Senior Vice President of Brand Strategy at McDonalds Europe, to chair 2012 jury
- EACA ANNOUNCES EURO EFFIES® CALL FOR ENTRIES
40 Finalists Shortlisted for EACA Euro Effies® 2012
The 2012 shortlist represents work from 34 agency groups from 13 different countries. Germany dominates the shortlist with 11 campaigns followed by United Kingdom with 10, France with 4, Switzerland with 3, Czech Republic, Netherlands & USA with 2 each and Turkey, Spain, Ukraine, Slovakia, Sweden & Belgium with one campaign each.
On 29 June, a new panel of 26 senior judges, chaired by Pierre Woreczek, Senior Vice President of Brand Strategy at McDonald's Europe, will meet to review the shortlisted campaigns, consider the evidence of results (80%) and creative work (20%) and decide the winners of this year's Euro Effie awards, including the prestigious Agency Network of the Year Award, currently held by The Brooklyn Brothers and Islenska.
The winners of this year's competition will be announced on the evening of Wednesday 19 September 2012 at the Awards Gala in Brussels' Viage. Winners will also be announced on the official website www.euro-effie.com on 20 September 2012.
The Euro Effies Awards are organised by EACA, in partnership with EuroNews and supported by European and international media, advertisers and associations such as TIME and Fortune, WARC, PrintPower, Facebook, AdForum, Procter & Gamble, European Publisher's Council, Viva Xpress International and creativebrief.
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For further information, please contact:
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Dominic Lyle |
Linda Klepsch |
The European Association of Communications Agencies (EACA) is a Brussels-based organisation which represents full-service advertising and media agencies and agency associations in Europe. EACA aims to promote honest, effective advertising, high professional standards, and awareness of the contribution of advertising in a free market economy and to encourage close co-operation between agencies, advertisers and media in European advertising bodies.
Introduced in 1996 to reward advertising that builds brands across borders, the EURO EFFIES were the first pan-European advertising awards to be judged on the basis of effectiveness. EFFIE® and EURO EFFIE® are registered trademarks of Effie Worldwide, Inc. and are under license to EACA. All rights reserved. Learn more about EFFIE at www.effie.org
The Euro Effies 2012 Finalists:
Campaign |
Agency |
Client |
Brand |
141% |
Grey London |
Brother |
Brother International Europe |
1Mission 1Million - Getting to the Heart of Stroke |
Ogilvy Health PR |
Boehringer Ingelheim |
Awareness of AF-related stroke |
Client Success Stories-Accenture High Performance Delivered |
TBWA\Chiat\Day New York |
Accenture UK Limited |
Accenture |
Angry Birds Live |
Saatchi & Saatchi |
Deutsche Telekom |
T-Mobile |
As simple as Black & White |
Draftfcb Deutschland GmbH |
Beiersdorf AG |
NIVEA Invisible for Black & White |
Astigmatism awareness campaign |
McCann HumanCare |
Johnson and Johnson Vision Care |
ACUVUE |
Asus & Intel |
ZenithOptimedia Worldwide & Kitcatt Nohr Digitas |
Asus & Intel |
N-Series |
BEKO FAMILY |
TBWA\ISTANBUL |
ARÇELİK A.Ş |
BEKO |
BOSS Orange Man |
Grey London |
Procter & Gamble |
BOSS Orange |
Breathe Happy |
Grey Worldwide GmbH |
Procter & Gamble |
Febreze |
Buy your ticket to UEFA EURO-2012TM |
THINK!McCann Erickson |
UEFA |
Tickets to UEFA EURO-2012TM |
CNN Ecosphere Project |
HEIMAT Berlin |
Turner Broadcasting System Deutschland |
CNN International |
Curators of Sweden |
Volontaire |
Swedish institute/VisitSweden |
@sweden |
Darts |
Lowe@Alfred (Lowe&Partners) |
Unilever |
Rama |
Difference |
Grey London |
GlaxoSmithKline |
Parodontax |
For what's coming up / B-Class |
Jung von Matt AG/MEC Global |
Daimler AG |
Mercedes-Benz Passenger Cars |
Google Mobile search promotion |
OMD |
||
Great to know you could |
DDB International /DDB Tribal Berlin GmbH |
Volkswagen |
Tiguan |
Holidays without Internet |
Spillmann/Felser/Leo Burnett |
Switzerland Tourism |
Switzerland Tourism |
I need Spain |
McCann Madrid |
Institute of Tourism of Spain (Turespaña) |
Spain |
JUKE - STAY AWAKE |
TBWA\G1 |
NISSAN Europe |
NISSAN |
Kia Rio - Admiration Guaranteed |
INNOCEAN Worldwide Europe GmbH & gürtlerbachmann GmbH |
Kia Motors Europe GmbH |
Kia Rio |
Leading the Change |
Euro RSCG Life |
Janssen |
Prezista |
Love Football, Play Football |
Wieden + Kennedy Amsterdam |
EA Sports |
FIFA 12 |
|
Nothing Compares to Havana |
M&CSAATCHI.GAD |
Havana Club International |
Havana Club |
Obermutten - A little village goes global |
Jung von Matt/Limmat |
Graubünden Ferien |
Graubünden's Small Villages |
Opel 24 hours |
McCann Erickson Prague |
Opel Southeast Europe |
Opel |
Oracle 'Building A Better Business' |
ZenithOptimedia Worldwide |
Oracle |
Oracle "Senior IT Products" |
Outcomes |
Ogilvy & Mather Paris |
IBM |
IBM |
Polo in a bottle |
Grey Paris |
Procter & Gamble |
Lacoste L12 12 |
Pringle - Summer in a Can |
G2 Joshua |
P&G |
Pringles |
Rennie Happy Tummy |
JWT London |
Bayer Consumer Care |
Rennie |
Sentences with twist and turns |
Spillmann/Felser/Leo Burnett |
Swiss Life |
Swiss Life |
Staropramen, The Spirit of Prague |
Passion Communications |
Staropramen |
Staropramen |
The best car we've ever built. |
Scholz & Friends OPC |
Adam Opel AG |
Opel |
The Bulbs |
Grabarz & Partner |
Volkswagen AG |
Volkswagen Passat |
The Nikon 1 Launch Campaign |
Jung von Matt AG |
Nikon Europe BV |
Nikon |
Think Blue. Symphony. |
515 Creative Shop/Grabarz & Partner |
Volkswagen AG |
Volkswagen |
Ex-smokers are Unstoppable |
Saatchi & Saatchi Brussels |
European Commission |
Directorate-General Health & Consumers (DG SANCO) |
Venice/C-Class Coupé |
Jung von Matt AG |
Daimler AG |
Mercedes-Benz Passenger Cars |
You are the Controller |
twofifteenmccann |
Microsoft |
Kinect for Xbox 360 |
ZUNO BANK Launch |
MUW DIGITAL, spol. s r.o. |
ZUNO BANK AG |
ZUNO BANK |
The 2012 Round 2 jurors:
The Jury will be chaired by Pierre Woreczek, Senior Vice President of Brand Strategy at McDonald's Europe
Moderators: Dominic Lyle, Director General EACA and Micky Denehy, Principal EACA International School
Name |
Title |
Agency |
Country |
Arvid Boström |
Managing Partner |
MEC Global |
Germany |
Ben Lukawski |
Group Planning Director |
ZenithOptimedia |
UK |
Brigitte Cerfontaine |
Brand Building Integrated Communications Directors |
Procter & Gamble |
Belgium |
David Patton |
President and CEO |
Grey Group EMEA |
UK |
Elyse Anne Kopecky |
International Digital Product manager |
EA Games |
Switzerland |
Erwin Jansen |
Co-Chairman & CEO |
Y&R Group Benelux |
Benelux |
Gilles Masson |
President |
M&CSaatchi.GAD |
France |
Gordon Nemitz |
Chief Strategic Officer |
Wirz/TBWA |
Switzerland |
Gurdeep Puri |
Founding Partner |
The Effectiveness Partnership |
UK |
Jane Reeve |
Chair & CEO |
J. Walter Thompson Italia Spa |
Italy |
Jere Teutari |
Managing Director |
Family Inc |
Finland |
Jon Chase |
CEO |
Velvet Rock Communications |
UK |
Judd Labarthe |
Executive Planning Director |
G2 Germany GmbH |
Germany |
Luc Wise |
Founder and Managing Director |
Herezie |
France |
Marcel Rijkenberg |
Partner |
Only |
NL |
Milin Djalaliev |
Managing Director |
Saatchi & Saatchi Bulgaria |
Bulgaria |
Mireille Spapens |
Director Communications |
Deloitte |
NL |
Nathalie Cogis |
President |
DraftFCB |
France |
Paul Duncanson |
Managing Director |
creativebrief |
UK |
Paulius Senuta |
Founder & Partner |
UAB Not Perfect (LT); SIA Not Perfect (LV) |
Lithuania |
Peter Brawand |
CEO |
BrawandRieken Werbeagentur GmbH |
Germany |
Pia Grahn |
Chief Growth Officer |
McCann Nordic & Benelux |
SE |
Szymon Gutkowski |
Managing Director & Partner |
DDB Warsaw |
Poland |
Toygun Yilmazer |
Vice-President & Head of Planning |
TBWA Istanbul |
Turkey |
Ulbe Jelluma |
Marketing Manager |
PrintPower Europe |
Belgium |
Vasso Vassiliou |
Managing Director |
Innovation/ Leo Burnett |
Cyprus |