Procedure : Creative Material

All of the following creative material is required. Please upload by clicking on the ‘Creative Material’ button. It will take you to your personal folder. Please name files by media followed by name of agency, for example: interactive_mccannlondon.gif.

1. For use as visual support of your online entry (optional)

2 jpegs of your creative work

2. For use in show presentation, adforum and WARC websites:

TV Spot:

MPEG2 – DVD quality
PAL
Screen size: 720x576
Framerate: 25
Video Bitrate: Variable (VBR) with a maximum of around 7500 Kbps
Audio: MP2 – 48khz stereo at 384 Kbps

Prints

High resolution PDF files.
Images set as CMYK,

Resolution 2400dpi, 150 lpi
All fonts/type face embedded
All graphics embedded in eps.
All images CMYK and 300 dpi at 100%

Website screenshots

Jpeg
1024 x 768 mini

Interactive
      Swf file (one file, no links, no infinite loops)
      Gif file

Radio
      MP3 file
      WAV file

3. For use in Euro Effies Book (winners only)
Winner will be asked to provide the following material at the end of June 2008

Selection of stills/images
      6 x TIFF or JPG files
      Images set as CMYK
      Resolution 300dpi
      Size: 10cm wide

Information in the entry form will remain confidential until the end of both judging rounds. Creative material, when submitted, becomes the property of EACA. EACA reserves the right to make copies of selected creative material for educational and publicity purposes.